SNSD’s mv for “Run Devil Run” has finally been released!

There’s been hype before when it comes to kpop mv releases, but SNSD has proven themselves to be the masters. For about a month they’ve been hinting at their “black concept” for the song Run Devil Run and releasing photos.

The wait is finally over! The girls have released their black concept vid and the world has rejoiced… that is, unless you got super excited over the hype and don’t think the song lives up to the standards for a “black concept song”, though what on earth that really is has never thoroughly been defined.

I’m liking the sass of the song, although there is a little bit of rumbling going on over the fact that the guide track was apparently recorded by Ke$ha. Whatever, it’s officially SNSD’s now.